top of page
drinks 3


Healthy Beverages Dominate Consumer Trends
According to health experts, diet has a major influence on daily performance, energy levels, and even mental well-being. Therefore, healthy foods and drinks are increasingly prioritized in 2024 and beyond, as people seek to reduce the risk of developing chronic diseases. A Growing Preference for Health-Conscious Products High-quality, health-promoting products are now a top priority in many countries. Nielsen reports that 49% of global consumers are willing to pay more for pr
Oct 31, 20253 min read


The Bahnar People’s Tradition of Welcoming Guests with Jar Wine
Jar wine ( rượu ghè ) is an essential beverage in the daily life of the ethnic communities in Vietnam’s Central Highlands. Today, it is a widely popular drink, often found in local markets. For the Bahnar people in Gia Lai, jar wine is served during important village and family events such as Yàng (deity) worship ceremonies, grave-abandonment rituals, housewarming celebrations, weddings, new rice festivals, and especially when welcoming honored guests. Hospitality and the Rol
Oct 31, 20253 min read


Besides coffee, here are beverages that can help you stay alert longer
Coffee is a popular and well-loved drink thanks to its rich flavor. Although many people enjoy it, coffee may not be suitable for everyone, and there are other options for those who want to stay awake and focused. Some find the caffeine in coffee too strong, while others simply dislike its taste. In reality, there are many other caffeine-containing beverages you can try. Below are five caffeine alternatives that can help you stay alert besides coffee. 1. Matcha Matcha is a fi
Oct 31, 20253 min read


Sugary drink consumption in Vietnam has increased sevenfold, and health consequences are rising
According to the World Health Organization (WHO), Ms. Trần Thị Trang, Deputy Director of the Legal Department (Ministry of Health), stated that sugary drinks refer to all types of beverages containing free sugars, including non-alcoholic soft drinks (carbonated or non-carbonated), fruit/vegetable juices, drinks made from fruit/vegetables in liquid or powdered form, flavored water, energy and sports drinks, ready-to-drink tea and coffee, and flavored milk drinks. Sugary drink
Oct 31, 20253 min read
bottom of page
